?FRANKWORDS

Blogs packed with tips, tricks, advice and thoughts for kiwi businesses!

In the spirit of our no-BS, straight-up ethos, we publish little blogs every now and then that we try to keep informative and entertaining. If you have any feedback or want to see any specific topics covered, then get in touch with us over at our Facebook page and let us know!

How to keep your digital tone in check

Tess weighs in with some tips to help you keep your tone in check.?In today?s fast-paced world, face to face and even phone conversations are becoming the least favoured forms of communication. The voice of your brand and business is primarily online; so now more than ever, we need to be aware that written communication has a tone.?

Why font choice matters

Fonts say a lot, whether you realise it or not. They tell us about the personality, perspective, and values of a business or a person. By this point, if you’re a non-designer, you’re probably thinking, whatever, they’re just letters – it’s not that much of a big deal, so we thought we would let you decide how much of a big deal fonts really are based on your reaction to these made up examples…

Why it’s important to keep your voice

You ever heard a fake laugh? Seen a fake smile? Ever had someone make awkwardly forced eye contact with you because we?ve all been taught in Western culture that eye contact is a thing we do to show respect? Ever had a weird wet fish handshake from someone who clearly doesn?t want to touch anyone but they have to because it?s?corporate etiquette? I guarantee you answered yes to at least one of those, and if you did, then you know what I mean by losing your ?voice?.